Sales Objections: How to Handle and Overcome Them with Ease

Are you seeking to maximize revenue from new opportunities and safeguard your profit margins in sales?

Our specialized workshop is tailored to equip you with the sales skills and strategies to achieve these objectives.

My workshop is designed to help you:

Maximize Sales Potential

Learn to capitalize on sales opportunities, even in situations where the customer may not initially perceive a need, thereby expanding your market share.

Efficiently Overcome Sales Objections

Effectively address customer misgivings and objections, particularly related to pricing, to enhance your profit contribution and bolster your bottom line.

Instill Confidence

Develop the ability to navigate these challenges with confidence and ease.

Target Audience

This workshop is ideal for individuals in various roles, including:

• Global Account Directors
• Sales Managers
• New hires in sales career

Rewards and Sales Environment

Whether you are compensated based on revenue, profit, or a salary with share options, and regardless of whether you manage long-term relationships or single customer interactions, this workshop is invaluable.

Personal and Professional Impact

By honing these sales competencies, you not only excel in your professional endeavors but also enhance your personal life through the application of these valuable skills.

Workshop Description

This workshop is designed to facilitate the acquisition of essential skills and processes while providing a tailored learning experience to help participants practice and apply these skills effectively in their professional roles.

Key Features

• Utilization of the downloadable Handling Objections Selling Skills Workbook resource.
• Inclusion of key slides, notes, application exercises, assignments, and self-assessment tests.
• Provision of action plans for continuous development and readiness for future challenges.
• Integration with the Learning For Results series to support professional success.

Workshop Scope

This standalone workshop is part of a series of interconnected Learning For Results programs aimed at enhancing professional success in the contemporary business environment. It should be noted that while the workshop mentions the core Four Essential skills of selling, it does not delve deeply into these. For in-depth coverage of these skills, the workshop Sales Skills: Mastering the Art for a Successful Career is recommended.

Content Overview

The workshop covers the following topics:

• The evolving value of the salesperson
• Understanding sales success
• Mastering the skill of earning the right
• Overcoming customer apathy and nurturing interest
• Resolving customer misgivings
• Effectively overcoming objections in sales, with a focus on addressing concerns related to pricing
• Concluding insights and takeaways

Anyone with a need to improve their ability in generating interest and overcoming objections.

The way Steve explains the ways to deal with customers is great, I have had my teams apply these methods and can say it really works. Its all about thinking and finding a way to respond to the customers in a good way. This is one of the best trainings I have seen in many years ~ Dereck D

1. How to win more new business from new and existing customers, and how to protect profit margins in sales situations
2. How to manage and overcome customer misgivings and objections (price!), with full focus on the Purpose, the Timing and the How of these Skills
3. Straightforward, Global Best Practice skills and approaches that focus on outcomes in today’s world
4. The tangible customer Value the Salespersons’ behaviour can add with a professional sales approach
5. Why suspects, prospects and customers might say “no” and what to do
6. And this workshop is Fun!

May be useful to do the Selling Skills - Professional Best Practice workshop first.