Hello and thank you for considering this class!
I developed this course during challenging times for the world, particularly for small business owners, artists, and artisans. While creating this class, "How to Sell Digital Downloads on Etsy and Shopify", I've had to make some difficult decisions, which I'll share in the class as they likely mirror the struggles many artists are currently experiencing.
Due to the isolation I've experienced since returning from my travels, I've re-evaluated my "to-do" list and have focused on something I've wanted to do for a while: creating digital downloads of a substantial amount of my art to sell online.
I am a strong advocate for selling digital art (I sell on Creative Market, in my Shopify Store, and my Etsy Shop) due to their user-friendly nature and the wide range of options available to buyers. Personally, I've purchased numerous digital products such as Photoshop and Illustrator brushes, backgrounds, textured backgrounds, fonts, as well as various add-ons like actions, effects, droplets, and scripts.
There are several other significant advantages to selling downloads of your artwork...
Explore New Opportunities for Your Artwork
You have the opportunity to reach a wider audience with your extensive collection of artwork. Many individuals may not have the means to purchase original pieces or may prefer prints, but they can acquire digital downloads and print them at their convenience.
Expand Your Following
Engaging with new clients, who have discovered your work, may lead to future sales of original pieces or prints.
Create and Monetize Additional Artistic Assets
You can develop backgrounds, textures, ephemera, add-ons, and more that fellow artists can utilize in their work, offering you a new source of income.
Simplify the Process
Selling your artwork as digital downloads is straightforward. I wouldn't recommend it if it were complex!
Diversify Your Revenue Streams
By embracing digital downloads, you can forgo the hassle of physically producing, packaging, and shipping items. While you can continue selling your artwork as you always have, incorporating a free and passive revenue stream into your art business is a valuable addition.
Opportunities for Online Sales
Consider establishing your own e-commerce "store" or leveraging established marketplaces such as Etsy, Zazzle, Society 6, Red Bubble, and more. This class will cover the advantages and disadvantages of both options, providing examples and insights based on personal experience. The process, from file saving to creating mockups, organization, and listing, will be thoroughly explained, including advice on utilizing CSV files to streamline the process.
Take Action Today
My recommendation is to start listing one or more products daily. Join the class and you could begin listing and selling this week! It's a decision you won't regret.
Those who have digital products to sell on a marketplace or an e-Commerce store.
Organizing and Uploading Digital Downloads to Sell - Ins-and-Outs Using E-Commerce like Shopify or Marketplaces Like Etsy.
Experience with image files is an asset.